About me

Designer

Hi there! I am Eric, an academically schooled designer who creatively connects user expectations with the envisioned experience. I translate concepts in a playful yet intuitive way which can be used by users from various backgrounds. I shift between levels of abstraction so creations are technically and creatively achievable by being analytical, methodological, and pragmatic. 

In my daily activities I strive to deliver tailored and surprising experiences and highlight and shape the interactions between user and intervention. My enthusiasm kicks in if am involved in bringing ideas to life. Ideally by cooperating in creating testable prototypes to ensure that it meets the desired experience. My aspiration is to design experiences that will maximize the envisioned visitor engagement for any audience.

Cyclist

I love cycling. It’s my thing. The road is my muse and you can find me there contemplating life.

Woodworker

Tinkering with wood and creating simple objects with my hands is a great way to spend my free time.


Experience

User experience designer

Exact

December 2022 – now

150K+ businesses and accountants rely on our software to manage their numbers. ๐Ÿงฎ I design proactive, seamless and personalized digital experiences focused on guidance. I actively represent the voice of the customer. ๐Ÿ“ฑ๐Ÿ’ป

Some initiatives I was involved in as a key contributor:
๐Ÿค– Designed a conversational AI-powered chatbot for improving customer journeys for support and guidance.
๐ŸŽ“ Centralized training materials within the support portal, allowing users to easily browse and register through a newly designed training catalogue.
๐Ÿš€ Formulated guiding principles and created a coherent digital experience via different communication channels.
๐Ÿงญ Gave users a platform to voice their suggestions to help improve the products and inform the roadmap.
๐Ÿ”Ž Improved the way users find an answer to their question, with a self-service approach.


Experience designer

Kiss the Frog

November 2019 – May 2022

I created bespoke software experiences for interactive installations in museums, science centers, and other special places. ๐Ÿ•น๏ธ๐ŸŽฎ

By mixing the physical with the digital world we told stories. We pioneered all forms of digital media and technology to add the magic touch. ๐Ÿช„

Notable exhibitions and interactive experiences I helped in shaping:
๐Ÿ“บ Sound & Vision, Hilversum โ€” The new Media museum
๐Ÿ’ฃ Nationaal Militair Museum, Soesterberg โ€” Xplore Command Center
๐Ÿ›ถ VRAK Museum of Wrecks, Stockholm โ€” The Assignment
๐Ÿฟ Eye Filmmuseum, Amsterdam โ€” Eye Catcher
๐ŸŽ–๏ธ Maczek Memorial, Breda โ€” Interactive Wall Map


User experience designer (graduate intern)

WeHelpen

January 2018 – December 2018

In this master graduation project I developed an abstract projection about the context of confused behavior.

I designed a tangible rotatable disc to allow people who experience confusion to formulate their needs in such a moment. ๐Ÿฅ

This was based on an abstract projection and several co-creation sessions about the context of confused behavior. ๐Ÿ–๏ธ


User experience designer & co-founder

Petsonalized

February 2017 – June 2017

In this startup venture which I co-founded, we designed a parametric solution to 3d-print orthopedic braces for pets. ๐Ÿถ

I developed a minimum viable product for veterinarians in the form of a mobile application to capture the images and conceptualized a parametric model.๐Ÿฆฟ


User experience designer (student project)

Kiss the Frog

September 2016 – January 2017

We designed a device to allow museum visitors to listen to thoughts about displayed artifacts and leave anonymous thoughts by recording. ๐Ÿš๐ŸŽค

I was responsible for gathering the user insights, user testing, prototyping, and for maintaining the overall vision. ๐Ÿ’Ž


User experience designer

Applify.com

March 2015 – June 2015

I was the sole designer tasked with the development of new digital print products, rethinking the interaction of the service portfolio, and in co-developing code and shaping the interaction and experience. ๐Ÿ–จ๏ธ


Concept trainee

0to9 Cross Creative Agency

February 2014 – June 2014

In this traineeship I developed my conceptualization skills for creative advertising. ๐Ÿ“ข

I was involved and entrusted with the creative research and worked along in challenging campaigns, branding, and identity of large corporations. ๐ŸŽญ


Product designer

MINT Greenhouses

September 2013 – January 2014

MINT developed and designed a step-by-step instructional manual in an innovative, picture-oriented way for tropical farming. ๐ŸŒฑ

We were stationed in Kenya. We created it for people who want to increase their livelihood by small-scale greenhouse food cultivation. ๐Ÿ… MINT built the first MINT Greenhouses and started up a fund for future expansion of these greenhouses, and we started the initial distribution of the developed manuals.


Education

Design for Interaction

Master of Science – University of Technology Delft

September 2015 – June 2017 & January 2018 – December 2018

In this hands-on graduate program I learned to design by focusing on the way a user understands, uses, and experiences a product. It emphasizes analyzing needs and tuning the researched relevant parameters to optimize interaction, through design according to a vision. I embraced learning by iteration through creating demonstrators and putting them to the test with potential users.


Industrial Design

Bachelor of Science – University of Technology Delft

September 2010 – April 2011 & September 2012 – December 2014

During this undergraduate program I learned to design by combining three pillars: human traits, technology, and business. I received training in technical aspects with production, static and dynamic behavior of products, and material characteristics, but also soft skills. I enjoyed this thorough base and learned to integrate the multidisciplinary aspects in team settings to convert target group needs to consumer products.


International Entrepreneurship & Development

Minor – University of Technology Delft

September 2013 – February 2014

During this minor I learned about what it means to be an entrepreneur, especially in a developing country. In the second phase we put this expertise to the test and we started an international project abroad to benefit a local sustainable trend.